YOUR BEST CONTAINMENT BUDDY IS HERE!


Because we know that at the moment you need to be comfortably confined to your home, we have thought of the ideal room for your Netflix parties and sports sessions in your 30m2: we present you JOE, our jogging. In the same vein as our sweaters and hoodies, we wanted to make a street and comfort garment without compromising on style and quality.

  

On the cut side, we offer a straight fit inspired by the sportswear looks of the American West Coast: rib-knit waistband and ankle, side and outside pockets, and a brushed fleece interior for the ultimate in comfort! 


And because you don't change a winning team, our joggings are made at VIPALTEX in Portugal, which you already know well since they're the ones who accompanied us on the development of your Marlon t-shirts, Paul sweaters, and Brandon hoodies. This workshop masters not only the making but also the weaving of the threads, which allows us to have a real traceability throughout the production chain. 


As for the fabric, we have selected a thick 290 g/m2 cotton so that your jogging suit will accompany you in summer and winter. It is a cotton from organic farming and certified GOTS and OEKO TEX (learn more about our organic cotton here). 


Above all, Joe is part of our approach to always offer you iconic, responsible products at the right price.

Working for a more responsible consumption is at the heart of our concept based on pre-ordering which allows us to avoid overproduction and to better think about the purchase. From the production of the material to the making of the piece, it means accepting that everything takes time and waiting a little to receive the piece!

 

 

JOE will be available for pre-order tomorrow for 59 euros and in 8 colours (the same as your Brandon hoodies).

 

See you Friday 13/11 at 10am for the launch! 


PS: And for those who wonder, why Joe? A little wink to the new American president!

 


2 comments


  • Julien Papon

    Really classy! I'm in!


  • Trottier

    Would like to be a part of the launch. Can't wait.
    Maj.


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