After the success of our Marlon t-shirts, many of you asked us for a version of a long-sleeved t-shirt: it's now done! And we didn't choose just any t-shirt, since we decided to go for a masculine piece par excellence: the Henley.
From Pajamas to Rocky Balboa: The Long History of Henley
Historically used as an undergarment in the 19th century before becoming theuniform of the rowers of the English rowing teams (its name comes from the town of Henley-on-Thames where the biggest rowing race in England takes place!), it is appreciated for its style and its button opening which allows for ventilation in case of heat stroke and greater freedom of movement.
But Henley didn't remain confined to the sports locker room and was recruited across the Atlantic in the US Army before passing on the shoulders of the greatest American film icons who popularised him: from Steve McQueen to Sylvester Stallone in Rocky, or Bruce Lee, he became the attribute of the heroes of action films with a high testosterone content 😎.
Let's get back to basics: our henley!
One of the real difficulties in this development was to have a piece that was both comfortable and stylish, easy to wear on any occasion: everyday, alone or under a garment, in sportswear or in a suit. homewear home! So we've worked hard to bring you ROCKYour interpretation of this iconic piece.
In terms of fabric, we have chosen a flamed cotton, a cotton with a more singular and raw aspect obtained by an irregular stitch of the yarn. This results in a play of transparency between tight and looser threads that gives more character to this timeless.
As for our Marlon t-shirts, the cotton comes from organic farming, much less water consuming than conventional cotton (it consumes about half as much water), and less polluting because it consumes less carbon dioxide and does not use products that are harmful to humans and the planet 🌱.
For this t-shirt with a fitted cut - but not tight, we opted for a 150g/m2 lighter weight than our Marlon t-shirts to ensure suppleness and comfort, and give it that second-skin feel that is so pleasant to wear 😍.
The finishes have been worked to bring more sophistication: 3 natural mother-of-pearl buttons, a 17cm deep collar to ensure total freedom of movement, and a reinforced button placket that gives it a more raw and vintage look.
Our Rocky henleys will be available in 4 colours at a price of 35 euros.
We'll meet you on Friday at 10am for the launch! Don't miss it and take advantage of our early bird rates, don't forget to subscribe to our newsletter. here
In the meantime, we leave you with a few pictures from our shooting at the Barn Hotel under the snow ⛄ Thanks again to our ambassador Bas for taking part in the game and for bravely holding out in these polar temperatures! ❄️
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